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THE TRUE SMART WATCH

SAMSUNG GEAR S3 DESIGN STORY

Gear S3
EXPLORING THE BOUNDARIES OF A TIMELESS WATCH
As more and more products become ‘smarter’, retaining a sense of the status quo, or an anchor to tow you in from the
rapid waves of change is increasingly becoming a focal point of discussion. Our contribution to this discussion is the
Gear S3. We’ve perfected a wearable device that exceeds the limitations of analogue with innovative digital
technology, yet pays the deepest homage to the craftsmen who breathed life into timepieces of old. The watch you are
familiar with fused with the smart technology, we introduce the Samsung Gear S3, the smartwatch.
  • Gear S3 frontier
    The Gear S3 frontier was designed to appeal to the tech savvy gadget prone 20-30 somethings.
    Business, leisure, outdoor or even in a board room, we designed the Gear S3 frontier to perform in any
    setting or environment. With that, we designed a watch that looks and acts the way it should,
    as a workhorse that is equally elegant in a three piece as it is rugged in the great wilderness of nature.
  • CASE DESIGN
    The large bezel, hefty body and accentuated buttons convey an
    image of both refinement and sturdiness. We also took extra care in
    the actual experience of interacting with the device to ensure each
    function could be accessed and used with as little hassle as
    possible. Small elevations around the face as well as the slope and
    depression of the screen protects it from exterior shock, with
    specially designed bezel knurlings and buttons for easy use even
    with gloves on for say, the mountainside or snow slopes. Instead of
    markers for telling time the actual numbers were used for a more
    sporty quick-check appeal.
  • BAND DESIGN
    With outdoor activities come dust, mud and perspiration.
    To counter this, we chose silicon that is durable but also steadfast
    against humidity. In line with this the band was designed to be
    functional, with minute groove patterns on the inside of the band to
    repel moisture droplets as well as other foreign particles that may
    get in between your wrist and the Gear S3 frontier.
  • Gear S3 classic
    The Gear S3 classic is aimed for 20-30 somethings who value function and practicality with an
    inherent sense of style. A more hip, younger design with no frills was the approach for this
    version of the Gear S3. Added to that was the diverse range of wristbands for the trendsetters
    and younger generation of users to express themselves in their own unique way.
  • CASE DESIGN
    The Gear S3 classic really raises the bar in terms of detail and
    quality. The minute points of detail in the index and crown attest
    to this; laser marking techniques for the index, as well as many
    renditions and different shapes and sizes were considered to
    achieve that perfect balance found in a well crafted luxury watch.
  • BAND DESIGN
    The in-body band of the Gear S3 classic is minimal and simple in
    design. To convey a non specific gender appeal we chose a more
    natural color choice of olive green and navy blue.
    Also, the leather we chose was tempered to look sophisticated yet
    reliable, choosing a leather texture that wasn’t too prominent but
    just enough to know it’s there.
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  • PRODUCT SIZE
    Recently, consumers are seeing smartwatches not as smart
    devices on your wrist but a multi-purpose timepiece.
    As such, refinement was the key concept for the design of
    the Gear S3. We undertook an exhaustive study of
    timepieces, surveyed a wide range of users and attempted
    to define the size and form factor of a watch that makes it
    just that, a watch.
  • MATERIAL
    Stainless steel 316L, the most commonly used material for
    watches, was selected for the Gear S3. Without any added
    temperament, the surface of this material is quite elegant and
    durable. Adding to this are simple modification molding
    as well as tempering finishes to create a device that is not only
    sophisticated but sturdy and reliable.
  • CRAFTSMANSHIP
    We learned from watch manufacturers from around the world, gathering
    insight into their skills and craft of assembling a delicate and highly
    complex machine. The Gear S3 is the perfect marriage of such traditional
    professionalism and digital innovation. The rounded sharp edges of the
    case, the sunray brush finish on the bezel (chosen from a variety of test
    run variations) all show the attention to detail and quality put into the
    form of the device. Above all, the emphasis was to design a smart device
    timepiece that actually looked like one. To do so, extra care was taken in
    designing the crown of the watch to realize the ideal of a watch.
  • BEZEL INTERFACE
    The Gear S3 bezel interface, now the defining characteristic of the device was
    inspired by the outdoor rugged or deep diver nautical watches. A tactical
    experience to what is primarily a digital function, the bezel has 24 detent that
    cover the gamut of functions found in the Gear S3. To better accommodate the
    circular face the interface was redesigned specifically for the Gear S3.
  • CIRCULAR UX
    The circular UX, first introduced in the Gear S2 was received as the
    ideal form factor for smartwatch devices and quickly established
    itself as the defining identity of the Gear series. The new Gear S3
    builds upon this basis and introduces a new direction in wearable
    UX design with circular display and rotating bezel. The circular
    display is ideal for quick and easy user intereaction. Text and other
    information is centered for easy-to-read display. Lists when
    centered expand out and become larger for better legibility, taking
    full advantage of a circular shape display. In short, a UX design
    takes advantage of the circular screen for improved usability.
  • HANDWRITING
    Handwritten text are automatically converted and sent as messages
    • HANDWRITING
      Handwritten text are automatically converted and sent as messages
    • WEATHER
      Check weather in real time with handy widgets
    • REMINDER
      Save important dates and to-dos
    • ALTIMETER
      Assisting outdoor activities with useful functions
    • SPEEDOMETER
      Keep pace with your running or cycling records
  • WATCH FACE
    Like a master watchmaker carefully placing the hour and minute hands
    in place, the watch face of the Samsung Gear S3 has been carefully
    considered and set in place. The near microscopic details of a watch
    piece have been painstakingly recreated digitally in the Gear S3 with
    added function that can only be realized in a digital environment such
    as weather updates, schedule reminders, bpm rates, and pedometer.
    Coupled with that are the two style of Gear S3 to choose from with a
    variety of watch faces to appeal to even the most discerning of users.
    Add the realistic lighting effects, dimensional shading and texture
    emulated from an analogue timepiece and you have a smartwatch that
    no longer feels or looks like one.
  • ALWAYS ON DISPLAY
    The new Samsung Gear S3 is not just a new smart device but a
    wearable one that complements your way of life. A watch, of course
    tells time. However, it is also a statement of one’s lifestyle.
    That’s why the Always On Display has been improved upon. With a
    newly structured low energy setting the watch face can always be on,
    with more vibrant color and detail. A good example of this is the
    second hand movement, you’ll forget it’s pixels. With this newly added
    function, a vast array of Always On Displays have been designed to
    match your taste.
  • HEALTH APP
    The Gear S3 Health app has been improved to help you stay healthy and in
    shape. As the Gear S3 will be with you pretty much all day, it understands
    your lifestyle patterns and doesn’t miss those opportunities to motivate you
    on your feet. The auto detection function runs an algorithm that detects how
    long you’ve been sitting or lying down. Then, the Health Nudge function kicks
    in and suggests a workout, light stroll or stretches to loosen yourself up. The
    improved user-friendly 24-Hour Log monitors your 24 hours day and
    monitors your health without you even knowing.
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Now, Experience a new lifestyle, with the Samsung Gear S3
A design approach that touches the hearts and minds of
users is the most progressive. By developing a smartwatch
that is more than a normal timepiece, in all aspects!
Even going beyond the basic functions of a smart device by
innovating your way of life, the Samsung Gear S3 begins your
journey of Meaningful Innovation as a new vision in wearable
technology. Join us. Join the Journey.
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