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Over the Horizon The Samsung Galaxy Sound Branding Story Over the Horizon is Samsung Galaxy’s brand sound that has captured the sentiments and trends of each era through its colorful variations since 2011. This is the sound design story for the latest iteration of this symbolic tune.
Our Stories | Mar 2, 2023 -
Create the Essentials Samsung Galaxy S23 Series Design Story Even through continuous transformation, the essence remains the same. Galaxy S23 series’ design story captures the Samsung’s vision for the future.
Our Stories | Feb 16, 2023 -
Day in the Life Everyday with Samsung Here are devices that carry out our day-to-day tasks, helping us enjoy the moments of our days. This is what life in a day looks like with Samsung Design.
Our Stories | Feb 7, 2023 -
In the Future Tomorrow with Samsung How far can the future technology take us? Let’s imagine together a future where technology makes our lives more comfortable and full of possibilities.
Our Stories | Feb 2, 2023


Bringing Joy to Everyday Experiences
Make Each Day Better with One UI 5One UI helps us express ourselves in everyday moments and connect with others to build lasting memories. Enjoy a richer mobile experience with One UI 5 through the Galaxy S23 series.
Our Stories | Mar 9, 2023